Major factor driving growth of the global oatmeal market is rising preference among individual for healthy meal with rich source of fiber. In addition, increasing use of oats in daily meal by people suffering from diabetes and heart related problems as oats lower the postprandial glycemic response with the mechanism is another factor supporting growth of the global oatmeal market.
The global oatmeal market is segmented on the basis of type, distribution channel, and region.
The type segment of global oatmeal market is segmented on the basis of oat groats, steel cut oats, Scottish oats, rolled oats, instant oats, others (oat flour and oat bran). The rolled oats segment is estimated to dominate the global oatmeal market and is expected to continue its dominance over the forecast period. The instant oats segment is projected to register highest CAGR over the forecast period.
The distribution channel segment of global oatmeal market is segmented on the basis of hypermarket, supermarket, food specialty stores, and convenience stores. The supermarket segment is estimated to dominate the global oatmeal market, and is expected to continue its dominance over the forecast period. The hypermarket segment is projected to register highest CAGR over the forecast period.
On the basis of region, the global industrial refrigeration market is segmented into North America, Europe, Asia Pacific, Latin America, Middle East & Africa.
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The market in Europe is expected to account for largest share in the global market in terms of revenue. The market in North America is expected to account for significant revenue share in the global market. The market in Asia Pacific is projected to register lucrative CAGR in terms of revenue over the forecast period, owing to presence of major players operating in emerging economies in this region.
Key players operating in the global oatmeal market include The Quaker Oats Company, Inc., Nature’s Path Foods, Inc., Nestlé S.A, Kellogg NA Co., General Mills, Inc., Hamlyns of Scotland Ltd., World Finer Foods Inc., Weetabix Ltd., Cargill, Incorporated, and Bagrry’s India Ltd.