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The global electric toothbrush market is expected to register considerably high growth in the forecoming year. Major factors driving growth of the global electric toothbrush market is increasing in tobacco use including cigarettes and smokeless tobacco which is a leading cause of poor oral hygiene, which is fueling the demand for electric toothbrush. In addition, growing adoption of advanced cleaning technologies by the consumers, technological advancement such as bluetooth connectivity, LED display etc., increasing oral, changing lifestyle are factors driving the growth of the global electric toothbrush market.

The global electric toothbrush market report has been segmented on the basis of technology, end user, distribution channel and region.

On the basis of technology, the global electric toothbrush market has been segmented into vibrational electric toothbrush and rotation-oscillation electric toothbrush.

On the basis of end user, the global electric toothbrush market has been segmented into adult and kids. The adult end user segment is estimated to account for significant market share in the global electric toothbrush market in terms of revenue.

On the basis of distribution channel, the global electric toothbrush market has been segmented into online and offline. The online segment is estimated to account for significant market share in the global electric toothbrush market in terms of revenue due to rise in adoption of online platform across the globe.

On the basis of region, the global electric toothbrush market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

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North America electric toothbrush market is expected to account for major share in terms of revenue in 2017, and is expected to maintain its dominance over the forecast period, owing to rising prevalence of dental problems among the population in the countries of this region. However, Asia Pacific electric toothbrush market is projected to register highest CAGR in the next five years.

Key players operating in the global electric toothbrush market include, The Procter & Gamble Company, Colgate-Palmolive Company, Panasonic Corporation, Koninklijke Philips N.V., Shenzhen Risun Technology Co. Ltd., Mouth Watchers, Conair Corporation, Quip, Inc., Water Pik Inc., and Kolibree SAS

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